In this new economy we watch companies wander round looking for someone to show them the next great thing we need more visionaries. One of Steve Jobs greatest assets was recognizing good ideas. He didn’t think them up he used talent that he knew was there. Steve used the talent from both friends and enemies to advance products. Some times those talents had nothing to do with computers it had to do with style and looks. Having a computer that used fonts in the same manner page layout people used them was this kind of thinking. A long time ago when I worked for ESI engineers used to ask anyone standing around them for comment on a project. Now that does not mean these were not smart guys. They wanted feed back from someone else’s eyes, a new perspective.  Poor attention to detail is what kills most innovation.  You need it to be killer the very first time you introduce it. This shows in the iPhone, iPad, iMac, MacBook Airs and MacBook Pros. People like the looks the feel as well as the software.